Wang by Wang grew its average spend by 30%
Stefan Yu turned his dream and passion for Asian food into Wang by Wang in Stockholm. Facing challenges like a low average spend and kitchen logistics, he turned to Karma. Their Order & Pay solution and SMS updates lifted the average spend by 30% and streamlined the kitchen flow. The result is a successful restaurant and a profitable business journey.
Challenge
Stefan Yu, with a background as a Business Controller in the construction industry, had a vision of opening a unique Asian restaurant offering everything he had eaten growing up. This led him to open Wang by Wang in K25 in Stockholm. Despite his experience and passion, he faced a series of challenges. Beyond the competition of Stockholm's tough restaurant scene, Stefan struggled with a low average spend and logistical challenges in his small kitchen, which caused long and confusing queues.
Solution
Stefan realised he needed a well-thought-out solution, which led him to Karma. With their Order & Pay solution, the restaurant could offer a fast, visually appealing and simple ordering and payment experience. The digital menu also enabled smart upselling. In addition, Karma implemented an SMS system that told guests when their dishes were ready, resulting in a more efficient kitchen flow and shorter queues.
Result
Through the successful partnership with Karma, Wang by Wang has not only lifted its average spend by 30%, but also created a much more efficient and guest-friendly atmosphere. Karma has been a reliable partner throughout the journey, contributing valuable insights and improvements that have been crucial to the restaurant's success.
“Since we started working with Karma our average spend has grown by 30%. Throughout the process Karma has provided excellent service, helped us improve where needed and given us feedback.”
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